Full Job Description
Join Our Team as a Digital Content Strategist at Amazon in Phoenix!
Are you ready to take the next step in your digital content career? Do you have a passion for crafting compelling narratives and driving engagement through data-driven insights? If yes, we have an exciting opportunity for you! Amazon, a global leader in e-commerce and innovation, is looking for a talented Digital Content Strategist to join our vibrant team in Phoenix, Arizona.
About Amazon
At Amazon, we aim to be Earth's most customer-centric company where customers can find and discover anything they might want to buy online. We are continuously innovating and looking for talented individuals who can help us create engaging content that resonates with our customers. Our commitment to excellence is reflected in our diverse team, cutting-edge technology, and endless opportunities for professional growth.
Position Overview
The Digital Content Strategist will play a pivotal role in shaping our content strategy, ensuring all digital initiatives align with Amazon's core values and customer interests. This role requires a blend of creativity, analytical skills, and a deep understanding of the evolving digital landscape. You will collaborate with cross-functional teams, including marketing, product development, and UX, to deliver impactful content that enhances customer experience.
Key Responsibilities
- Develop and implement innovative content strategies that engage, inform, and inspire our target audience.
- Utilize data analytics and insights to inform content creation, ensuring alignment with business objectives and audience preferences.
- Create and manage a content calendar that tracks production timelines, campaign launches, and content performance metrics.
- Collaborate with writers, designers, and other content creators to produce high-quality content across various platforms, including web, social media, and email campaigns.
- Optimize web content for SEO and user experience, ensuring all digital content ranks well on search engines and resonates with our audience.
- Monitor industry trends and emerging technologies to keep Amazon's content strategy ahead of the curve.
- Engage with stakeholders to gather feedback, refine content strategies, and ensure alignment on goals and expectations.
- Conduct A/B testing and content performance analysis to refine strategies and enhance effectiveness.
- Facilitate workshops and presentations to educate teams on best practices in digital content strategy and execution.
Qualifications
- Bachelor's degree in Marketing, Communications, English, Digital Media, or a related field.
- 3+ years of experience in digital content strategy, content marketing, or a similar role.
- Proven track record of creating engaging content that drives user engagement and meets strategic objectives.
- Strong understanding of SEO principles, content management systems, and digital marketing strategies.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Creative thinker with the ability to analyze complex data sets to inform strategic recommendations.
- Experience with social media platforms and content distribution channels.
- Strong project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
Why Join Amazon?
Working at Amazon means being part of a team that values innovation, creativity, and a commitment to excellence. Our employees enjoy numerous benefits, including:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance plans.
- Generous PTO and flexible work-from-home policies.
- Retirement savings plan with company matching contributions.
- Access to continuous learning and development programs.
- Innovative work culture with opportunities to contribute to impactful projects.
Location
This role is based in our dynamic Phoenix office, where we foster a collaborative environment and promote a healthy work-life balance. With beautiful deserts and nearby hiking trails, Phoenix offers a vibrant lifestyle situated at the heart of convenience and innovation.
Application Process
If you are passionate about shaping digital content strategies that resonate with customers and drive engagement, we want to hear from you! Apply today by submitting your resume and a cover letter detailing your experience as a Digital Content Strategist. Let us know how your skills and vision align with Amazon’s commitment to delivering exceptional customer experiences.
Amazon Is an Equal Opportunity Employer
At Amazon, we celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from individuals of all backgrounds and experiences. Join us in making history and shaping the future of digital content!